fbpx

Bel nu: +32 468 11 25 93

Month: October 2021

Meta or meh? Facebook’s new rebrand; Friday’s daily brief

Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, not gonna lie. My bet was on OASIS, …

Meta or meh? Facebook’s new rebrand; Friday’s daily brief Read More »

Google introduces new ‘Deals’ features for the Shopping tab and Merchant Center

Google is introducing a new “Deals” feed in the Shopping tab along with additional Merchant Center features to support retailers running promotions, sales and price drops, the company announced Thursday. It is also expanding its integrations with Shopify and WooCommerce to enable merchants to showcase their deals across Google surfaces. The new deals feed in …

Google introduces new ‘Deals’ features for the Shopping tab and Merchant Center Read More »

Google removes 12 structured data fields from the help documents

Google has removed 12 documented structured data fields from its help documents citing these were removed because they are “unused by Google Search and Rich Result Test doesn’t flag warnings for them.” What was removed. Google removed 12 different structured data fields from within HowTo, QApage and SpecialAnnouncements rich results types. These include: HowTo: description …

Google removes 12 structured data fields from the help documents Read More »

In 2022, retailers will lose half of sales on backordered items unless they compensate with experience, according to Forrester

Brands stand to lose 50% of their sales on backordered items unless they compensate with customer support, Forrester said in its Predictions 2022: Customer Experience report. The report also forecasted trends for pandemic era services as well as labor practices that may affect customer experience. The research company also published its 2022 consumer predictions as …

In 2022, retailers will lose half of sales on backordered items unless they compensate with experience, according to Forrester Read More »

The Dawn of A New Era: A Cookie-less World

Online privacy is no joke, and people are increasingly aware of this. The implementation of strict consumer-protection privacy laws and tracking disabling features send a clear message: we’re headed towards a cookieless online world. Undoubtedly, this has huge implications for advertisers. Marketing leaders are on high alert as they work to develop a future-proof strategy …

The Dawn of A New Era: A Cookie-less World Read More »

Makes you miss the ‘Don’t be evil’ days; Tuesday’s daily brief

Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, it’s funny how the darlings of tech have …

Makes you miss the ‘Don’t be evil’ days; Tuesday’s daily brief Read More »

How to Get the Most Out of Facebook Video Ads Strategy

Creating advertising campaigns for Facebook can be pretty overwhelming.  You see, this platform is increasingly crowded with businesses promoting their products or services, so you need to employ valuable content that engages your audience and makes your brand stand out from your competitors. When it comes to developing winning content, there’s no better option than …

How to Get the Most Out of Facebook Video Ads Strategy Read More »

Google’s podcast knowledge panel update: Your questions answered

What are podcast knowledge panels? Google began showing a specific podcast knowledge panel on October 12, 2021. It displays the podcast name, image, and description on the right sidebar. As of October 25, there is no link within the knowledge panel to listen to the podcast. Read more >> Podcast knowledge panels go live in …

Google’s podcast knowledge panel update: Your questions answered Read More »

Google Search Console Search Analytics API gains Discover, News and Regex

Google has added new support, data and features to the Google Search Console Search Analytics API. The API now supports showing data for Google Discover, Google News and also supports Regex commands – all of which was supported already in the web interface. Google announced this morning this support has been added to the Search …

Google Search Console Search Analytics API gains Discover, News and Regex Read More »